What Is Composio? DEMI’s Pre- and Post-Treatments for Colour and Perm Services
04 Nov 2026
What Is Composio? DEMI’s Pre- and Post-Treatments for Colour and Perm Services

Composio and Composio Pro are DEMI’s pre- and post-treatments for colour and perm services. See which part of the hair each item cares for, how the...

Yu Cutting Training Wig: 100% Human Hair for Color and Cutting Practice
30 Oct 2026
Yu Cutting Training Wig: 100% Human Hair for Color and Cutting Practice

An introduction to Yu Cutting Training Wig (100% Human Hair) for salon professionals: a 100% human hair blonde training wig with a 14-tone blonde base and...

Composio Hair Care: CMC and CX Shampoos and Treatments for Colour and Perm Care
28 Oct 2026
Composio Hair Care: CMC and CX Shampoos and Treatments for Colour and Perm Care

Composio Hair Care by DEMI offers two lines: CMC for colour-treated hair and CX for permed or chemically straightened hair. See what both lines share, their...

What Is Composio EQ? Salon System Treatment and Take-Home Masks
21 Oct 2026
What Is Composio EQ? Salon System Treatment and Take-Home Masks

Composio EQ is DEMI's salon system treatment. See how Joint, Fix, Effect and Shield work in the Basic and Quick menus, how to choose Shield S,...

V&N Blowout: Combining Professional Treatment Care with Frizz and Texture Control
16 Oct 2026
V&N Blowout: Combining Professional Treatment Care with Frizz and Texture Control

An introduction to the V&N Blowout for salon professionals: the roles of LvPro Premium V Treatment and LvPro Acid Fiber Straight 01 Natural, the basic V:N...

What Is DEMI DO MEN? Professional Scalp Care for Cleansing, System Spa and Ongoing Care
14 Oct 2026
What Is DEMI DO MEN? Professional Scalp Care for Cleansing, System Spa and Ongoing Care

DEMI DO MEN is the men's line from DEMI DO. See how Scalp Foam Black Soda, the System Spa items TJ Zipper and TJ Protector, and...

Deep Layer BOND CARE: Pre- and Post-Treatment Care for Professional Chemical Services
09 Oct 2026
Deep Layer BOND CARE: Pre- and Post-Treatment Care for Professional Chemical Services

An introduction to Deep Layer BOND CARE for salon professionals: the roles of 0-1 Kera Builder and 0-2 CMC Builder, the four areas of care behind...

What Is DEMI DO ASSET? Professional Scalp and Hair Care in One Salon Service
07 Oct 2026
What Is DEMI DO ASSET? Professional Scalp and Hair Care in One Salon Service

DEMI DO ASSET is a scalp-care line from DEMI DO, developed primarily for adult women. Explore the Spa Treatment salon service, how Asset Spa Milk 1...

THROW Hair Color Concealer: Putting Its Staying Power to the Test
02 Oct 2026
THROW Hair Color Concealer: Putting Its Staying Power to the Test

A foundation-type concealer for quick gray hair root touch-ups between salon color appointments, plus a half-marathon wear test by a b-ex staff member.

Flowdia or Flowdia More? The Story Behind the Brands and How to Choose
30 Sep 2026
Flowdia or Flowdia More? The Story Behind the Brands and How to Choose

Discover the development story behind Flowdia and Flowdia More, what the Flowdia name means, and how salon professionals can choose between the two ranges based on...

Hair Color Tube Squeezers for Reducing Product Waste in Salon Work
25 Sep 2026
Hair Color Tube Squeezers for Reducing Product Waste in Salon Work

Even after hand-squeezing, some hair color stays in the tube. Compare three tube squeezers - Pearl Wine, NEW Eco de Pon and Tube Squeezer (Black) -...

What Is Flowdia More? Advanced Professional Care for Damage, Frizz and Waviness
25 Sep 2026
What Is Flowdia More? Advanced Professional Care for Damage, Frizz and Waviness

Flowdia More builds on the hair repair technologies developed through the Flowdia range, with acid straightening, a professional system treatment and Silky and Melty home care...

Salon Wrap Comparison for More Efficient Color and Treatment Services
18 Sep 2026
Salon Wrap Comparison for More Efficient Color and Treatment Services

Salon wrap is used throughout color and treatment services, so roll length, material and cutting feel can affect how smoothly the work flows. Compare five 30...

What Is DEMI DO? Smart Scalp Care, Hair Science and Product Guide
16 Sep 2026
What Is DEMI DO? Smart Scalp Care, Hair Science and Product Guide

DEMI DO is DEMI's scalp care brand, built on the idea that healthy hair starts with a healthy scalp. Explore the SMART SCALP concept, the research...

What Is Flowdia? DEMI's Hair Repair Technology and Product Range
09 Sep 2026
What Is Flowdia? DEMI's Hair Repair Technology and Product Range

Flowdia is DEMI's flagship salon hair care brand, built on repairing damage selectively rather than coating the hair evenly. Explore the technology behind it and the...